Surfing, Skateboarding, Music, Photography, Travel, Culture and general antics of the youth on the run.

Hells Bells No More Once a wild way to spend Easter weekend, The Rip Curl Pro Bells is now a big yawn

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I love Bells. I love Winkipop. I love Jan Juc. I love the Great Ocean Road. I love Melbourne. I love the girls. The people. The climate. I love love love that area. I love wetsuits. And I love that the Rip Curl office is the city center. I love it so much I once went to the 50th Anniversary of The Rip Curl Pro Bells and hobnobbed with all the crustiest of Rip Curl founders and former team legends and event winners and then stayed out all night and had a house party that was attended by Nikki van Dijk waaaaay before she was old enough to drink. So wild! And while attending the 50th Anniversary event I heard the wildest stories from the past of hungover/drunken morning blitzes down the country roads toward the wave in an attempt to make a heat. And I was told these stories by event winners and champions! And they would tell me of the parties that would ignite in the usually sleepy town of Torquay for weeks on end. And I even experienced some of that myself a few years ago during my visit. All classic stuff. I’ve heard all the folklore about the early days of Rip Curl and cold mornings out at 100-foot Bells and all the fucked up ways they celebrate surviving those days and they don’t get much more classic. And the event itself even comes with ghost stories of the recently passed away MP blowing down all the banners except his on the bluff during an overnight storm. It’s so classic and riddled with surf history that it’s sponsored by the saltiest brand we have: Rip Curl!

And as we fire up yet another year of Bells, like, right now, and I watch all the day-glo neoprene compression trunks gripping everyone’s balls tighter as they run down the storied steps, trailed by trainers who are trailed by team managers, I must tell you how it all pains me to think how much fun it used to be when the tour would roll into town. Kids looked forward to movie premieres and parties and drinking too many Bourbon and Coke cans at the comp. And Dane was on tour and he would cruise around town and drink beers on the bluff and hang with the kids in the lot. I even saw him get kicked out of the competitor’s area once because he was so low key! And now,

All I can do is yawn thinking about how boring the competitor’s nights before probably were and how sad the whole town of Torquay must be when the contest is in town these days.

And to add more salt to the wound, today it was announced that Axl Rose will be replacing long-time singer of AC/DC Brian Johnson on their upcoming tour. Now the playing of “Hell’s Bells” won’t even feel right. —Travis 

 

what youth dear youth lost surfboards surf films

What’s Really Going Wrong… The not-so-forgotten films that shaped us

I woke up on a mattress, on a lawn. The house from the outside looks like something you’d have seen on the news. Trash thrown about, empty beer cans, mattress (and me) on the lawn, a girl looking for her purse in the garden. This is the …Lost house in San Clemente during the mid ’90s….

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What’s Bummer? The Internet is a cluttered mess, so we made the Bummer Tab

Ok, so out in Internet land, most websites that exist simply take what other people do, and they re-post it under the illusion that you think they made it. It’s the beauty and the curse of the Internet. At What Youth, we always said we wanted to create and we’d make only original stuff. Then…

what youth travis ferre andy irons content

I fucking hate the word “content” Picking my Friday night fight

I think I’ve written many emails ranting about this. But today we go public. I hate that word. Content. That dumb buzz word. That stupid, lethargic, lazy, sellout of a word is about as hot to trot in the surf industry as e-commerce (another yawn). There are entire teams dedicated to branding your entertainment, turning…

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The What Youth Top 34 This is who’s coming on the very unprofessional What Youth World Tour 2016

So what’s the criteria? Well, it’s a perfectly inexact science that sees the surfers who represent themselves the most authentically through their surfing and living at the top. Their creativity rewarded. Their flaws embraced. Their zest and style counting exponentially. There are no numbers, it’s all feeling. Like music. Or poetry. Subjective. Like surfing should…

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I just started saying yes to things Great advice from Ozzie Wright

“This year, I just started saying yes. Things I used to hide from or ignore I just started saying yes.” Ozzie Wright told us this as we drove by the Pass in Byron Bay, looking for the ever-elusive parking spot in the tiny lot. We’d surfed all morning, followed it with an afternoon paint and…

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John John won a very big contest today The Quiksilver in Memory of Eddie Aikau Invitational

About two weeks ago the Quiksilver Eddie Aikau Big Wave Invitational event at Waimea Bay was called to go. Only problem: the swell didn’t show up. Such is nature. But just to be sure, thousands of people flocked from all over the world only to wake up to rather small surf and no Eddie. But today,…

Tokyo to Bangkok to Sydney to Goldy We’re on the run again

We pulled up the driveway at Chippa Wilson’s house today to 3 brand new boards, ready to rip. Not beat up clunkers from deep in his garage. These were quiver staples of his. 3 completes, right there waiting for us. After a travel itinerary that lasted over 29 hours and 3 countries and 5 cities,…

Kanoa Igarashi Translated Tokyo with the newly qualified 18-year-old who’s got all of Asia behind him

Kanoa Igarashi has been talking non stop. Interviews and signings and Quiksilver and us. Then there are the people stopping him on the streets. It’s pretty exhausting to be Kanoa the last few days in Japan. But he sure doesn’t show it. Smiling, engaging and chatting with everyone. Kanoa Igarashi is having his moment. And…

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Japanese Customs Surreal arrival in Japan

We’re here looking for Kanoa Igarashi. Which is funny because he usually lives in Huntington Beach. And our HQ is in neighboring Newport. But Kanoa’s parents are from Japan and he spent a good portion of his life in Japan, actually starred in a reality show about his surfing when he was 11. Needless to…

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Dion Agius threw his phone at a wall And you should too (or maybe just hide it)

I wish more people would do this. We all say it. Threaten it. But Dion Agius just did it. Destroyed his phone, right into a wall —and he isn’t getting a new one. Now remember, as you see below, Dion can still be reached. He’ll probably be more engaged. More productive. Texts and info will come…

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When the Webcast Doesn’t Go Are we just using them to be lazy?

Yesterday I’d be lying if I wasn’t a little jazzed driving in for work knowing the Eddie was on. That meant no dead moments today. I’d always be able to flip on the webcast and idle there until something spectacular happened, which at Waimea was sure to be the case right? For some the day…

what youth travis ferre

A new Morning, Changing Weather So I guess I’m going to start doing this every day

Yep. Since I can’t quite spread my wings enough on social media and still relay all the rad shit we’re doing AND get my point across, I’m gonna do it here. Every day. Who knows where I’ll be or what I’ll be thinking or writing or doing, but I’m gonna say it and we’re gonna do…

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