Surfing, Skateboarding, Music, Photography, Travel, Culture and general antics of the youth on the run.

I still haven’t seen Cluster either And it’s being made in the room next to me

I didn’t think I’d have to write that. But there it is. The morning of the premiere and I still haven’t seen the damn thing. After a week in the desert, followed by an even more dehydrated stint in the lizard den known as the What Youth editing bay, Kai and Blake are still the only people to see it. Yesterday they emerged from the den with puffy eyes and strange beards and have immediately vanished. They’re probably in Hollywood. Or back in Bali. Or Australia or New Zealand. Or the Ace Hotel pool bar (I hope). Probably sunning themselves on rocks and lounge chairs, reenergizing for the coming days and more premieres after tonight’s big debut. But I do hope they emerge for this evening’s first public showing.

When we started What Youth one of the main ideas was to give a very inside look at the making of Kai’s movies. The travel, the antics, the girls, the drinks, the rad shit, the airs and everything going along with those airs. And whether it was from Lizards of Summer, one of the issues we’ve put out (What Youth issue 10 is more or less the scrapbook script to Cluster), our Instagram or wherever you drink up what we pour, we hope you feel connected and a part of it. Because that’s how we feel. We’re all in this shit show together. And today I sit here on the day of the World Premiere, impatiently sitting with you, completely in the dark, not knowing what sort of wild pictures will appear inside the far-too beautiful theatre at the Ace Hotel in downtown Los Angeles before our peers and friends and surfers and skaters and whoever else may show. I have heard some loud music emanating from the edit bay that I liked. I’ve seen bits and pieces. I’ve seen photos. I know what’s possible. But just like you, I’m as excited as I’ll ever be to watch a surf video once again. And that’s the best part of this whole mess. There’s a rad new surf vid coming out.

And in one more effort to hangout, if you want to join us at the premiere, but can’t make it tonight, keep an eye on the What Youth Scrapbook page, we’ll be posting far too many photos live from the event so you can hang as well. Thanks for everything, and we’re coming to your town soon and we’ll bring Cluster with us. If it’s any good. —Travis 

 

what youth dear youth lost surfboards surf films

What’s Really Going Wrong… The not-so-forgotten films that shaped us

I woke up on a mattress, on a lawn. The house from the outside looks like something you’d have seen on the news. Trash thrown about, empty beer cans, mattress (and me) on the lawn, a girl looking for her purse in the garden. This is the …Lost house in San Clemente during the mid ’90s….

what youth bummer what youth recommends

What’s Bummer? The Internet is a cluttered mess, so we made the Bummer Tab

Ok, so out in Internet land, most websites that exist simply take what other people do, and they re-post it under the illusion that you think they made it. It’s the beauty and the curse of the Internet. At What Youth, we always said we wanted to create and we’d make only original stuff. Then…

what youth travis ferre andy irons content

I fucking hate the word “content” Picking my Friday night fight

I think I’ve written many emails ranting about this. But today we go public. I hate that word. Content. That dumb buzz word. That stupid, lethargic, lazy, sellout of a word is about as hot to trot in the surf industry as e-commerce (another yawn). There are entire teams dedicated to branding your entertainment, turning…

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The What Youth Top 34 This is who’s coming on the very unprofessional What Youth World Tour 2016

So what’s the criteria? Well, it’s a perfectly inexact science that sees the surfers who represent themselves the most authentically through their surfing and living at the top. Their creativity rewarded. Their flaws embraced. Their zest and style counting exponentially. There are no numbers, it’s all feeling. Like music. Or poetry. Subjective. Like surfing should…

what youth dear youth ozzie wright

I just started saying yes to things Great advice from Ozzie Wright

“This year, I just started saying yes. Things I used to hide from or ignore I just started saying yes.” Ozzie Wright told us this as we drove by the Pass in Byron Bay, looking for the ever-elusive parking spot in the tiny lot. We’d surfed all morning, followed it with an afternoon paint and…

what youth surfing

John John won a very big contest today The Quiksilver in Memory of Eddie Aikau Invitational

About two weeks ago the Quiksilver Eddie Aikau Big Wave Invitational event at Waimea Bay was called to go. Only problem: the swell didn’t show up. Such is nature. But just to be sure, thousands of people flocked from all over the world only to wake up to rather small surf and no Eddie. But today,…

Tokyo to Bangkok to Sydney to Goldy We’re on the run again

We pulled up the driveway at Chippa Wilson’s house today to 3 brand new boards, ready to rip. Not beat up clunkers from deep in his garage. These were quiver staples of his. 3 completes, right there waiting for us. After a travel itinerary that lasted over 29 hours and 3 countries and 5 cities,…

Kanoa Igarashi Translated Tokyo with the newly qualified 18-year-old who’s got all of Asia behind him

Kanoa Igarashi has been talking non stop. Interviews and signings and Quiksilver and us. Then there are the people stopping him on the streets. It’s pretty exhausting to be Kanoa the last few days in Japan. But he sure doesn’t show it. Smiling, engaging and chatting with everyone. Kanoa Igarashi is having his moment. And…

what youth dear youth travis ferre

Japanese Customs Surreal arrival in Japan

We’re here looking for Kanoa Igarashi. Which is funny because he usually lives in Huntington Beach. And our HQ is in neighboring Newport. But Kanoa’s parents are from Japan and he spent a good portion of his life in Japan, actually starred in a reality show about his surfing when he was 11. Needless to…

what youth dion agius panama

Dion Agius threw his phone at a wall And you should too (or maybe just hide it)

I wish more people would do this. We all say it. Threaten it. But Dion Agius just did it. Destroyed his phone, right into a wall —and he isn’t getting a new one. Now remember, as you see below, Dion can still be reached. He’ll probably be more engaged. More productive. Texts and info will come…

what youth travis ferre dane renolds surfing

When the Webcast Doesn’t Go Are we just using them to be lazy?

Yesterday I’d be lying if I wasn’t a little jazzed driving in for work knowing the Eddie was on. That meant no dead moments today. I’d always be able to flip on the webcast and idle there until something spectacular happened, which at Waimea was sure to be the case right? For some the day…

what youth travis ferre

A new Morning, Changing Weather So I guess I’m going to start doing this every day

Yep. Since I can’t quite spread my wings enough on social media and still relay all the rad shit we’re doing AND get my point across, I’m gonna do it here. Every day. Who knows where I’ll be or what I’ll be thinking or writing or doing, but I’m gonna say it and we’re gonna do…

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