We attended The Agenda Trade Show last week and found it to be a melting pot of subculture, all spilling out on to the rails of the Long Beach Convention Center. Hip hop skaters grinded the hand rails while surf dudes and sneaker heads coexisted in an explosion of new brands and ideas. Fresh, hot blooded commerce for two days and nights.
Us being us, we needed the occasional break from the mingling to eat and quell anxiety, so on this particular day we grabbed our fellow socially inept friend and filmmaker Joe G for a strike mission to Hooters. Quizzed him on the direction of surfing, his forthcoming film for Globe, Strange Rumblings, ate wings and had boobs thrust into our faces.
It was pretty damn easy to grab some of the most interesting people in the game at the Agenda tradeshow and steal them away for a few words. We left surprisingly amped. And bubbling with ideas. And a whole list of new shit we need to have.
For now, enjoy Joe G. He’s probably one of the people you should put on your list of people to have a beer with.